Nintendo give George W Brain Age: Train your brain for his birthday

Nintendo recently did, what has to be, the best piece of marketing ever. They gave the President of the USA, George W Bush, a Nintendo DS Lite with Brain Age: train your brain in minutes a day for his birthday.

Genius. Pure, unadulterated brilliance.

How better to get your brand name out there than to give your product to one of the most influential men in the United States of America?

The game is pretty good as well.

Please accept our gift of a new Nintendo DS Lite system and a copy of Brain Age: Train Your Brain in Minutes a Day. You now join millions of people around the world who have fun challenging themselves with Brain Age. If you have never played a video game before, don’t worry. Brain Age is part of our new Touch Generations brand, which includes games that are easy for people of any age – regardless of their video game experience – to pick up and start playing immediately.

It’s obvious you don’t have a lot of time to play games, which makes Brain Age such a great activity for you – just a few minutes a day with more than 15 daily training tests will help keep your mind sharp. Training tests include categories like math, reading and memorization.

You can see a photo of the gift and read the complete letter that went with the present over on the Kotaku website