Ben
Ben is a lifelong Nintendo fan who likes to build websites, and make video games. He buys way too much Lego.
WordPress and Games
Recently I have spent some time trying to improve the page views on my website.
Rather than trying to increase the promotion and links I have focused on the site itself, looking at how I could improve the content itself to improve SEO and increase the amount of pages each visitor views.
My goal with these improvements is to try to set up myself as a WordPress and Web Development ‘guru’, and to increase my subscriber list. So I am focusing on the people who read my website as opposed to trying to get new readers.
To do this I am analysing my Google Analytics logs and revisiting old content accordingly.
To show this is actually doing something worthwhile I have attached an image of my Feedburner stats. As you can see from my stats there has been a steady increase in subscribers since January 2010 when I started this experiment. This could also be attributed to the fact I have been writing and releasing a post pretty steadily, however I have not published anything in a couple of weeks and my stats are still increasing.
Revisiting old content is a very simple way to improve your website with relatively minimal effort. The main thing I have done is going back to old posts and improving them. There are a few different things I do with each post.
This list is a decent size, but it’s the sort of thing you can do when you have some down time. There’s no need to spend hours (days? Weeks?) updating everything in one go. Do a post or two a day and I think you’ll be surprised how quickly you start seeing results.
Thank you for the tips. I’m looking forward to more posts like this one.
cool thanks π I definitely plan to do more of this sort of thing. I’ve never really experimented with this sort of thing before so it’s a big learning process for me.
The image of your stats isn’t showing up, at least for me: instead I’m told to visit the site for the originals (cleared cache just to check, but still no joy).
Yeah – it’s cached on the CDN. Will work again tomorrow when the CDN refreshes π
I call what you’re done as rejuvenation!
Somehow there will be a plug-in or feature to ease the rejuvenation process:)
Rejuvenation is definitely a good word for it π
Not sure how someone would write a plugin that would help people to do this though. I think it’s quite a manual process really.
Great tips! It is often easy to forget about older content on your website or blogs. In order to meet the SEO requirements it may be necessary to update the content which maybe tedious or time consuming but will need to be done in order to push your site up the search engine rankings.